Friday, August 10, 2012


RIVAL SONS have finished shooting a brand new music video in Los Angeles, California.

The video for the track "Keep On Swinging" - which is the first single from the band's highly-anticipated new album, HEAD DOWN - was shot with director GREG EPHRAIM (THE SMASHING PUMPKINS), who also filmed the band's videos for "Pressure and Time" and "All Over the Road".

The video is set in a southern-style church community, with the band performing in front of a captivated congregation, while a young woman is marched towards a river to be baptised.  "Keep On Swinging" is due to be released in late August.

RIVAL SONS guitarist SCOTT HOLIDAY comments:

"Churches, people feelin' the spirit, and a handful of snakes!  That's a little taste of the new video - the first from our new record, Head Down.  The song?  'Keep On Swinging'.  Directed by our buddy Greg Ephraim, who did 'Pressure and Time' and 'All Over the Road', this idea was an easy choice when we read his treatment.  A little bit of southern baptist evangelical churchin' spirit and a big dose of rock 'n' roll.  We actually had a bunch of people from the actual parish of the church we played in sitting in during the performance, and I think they were actually feeling the spirit!  It was pretty far out...  A really fun way to kick off the new album.  People fainting in the aisles, Jay as a possessed preacher and, well, you never can go wrong with the serpent making an appearance in a rock 'n' roll video."

View some photos from the video shoot at:

See more photos from the shoot at

HEAD DOWN was recorded in Nashville, Tennessee with Grammy-nominated producer DAVE COBB (JAMIE JOHNSON, SHOOTER JENNINGS) and Grammy-winning engineer VANCE POWELL (JACK WHITE, THE WHITE STRIPES, KINGS OF LEON).  The album is due to be released on September 17th.

HEAD DOWN is available to pre-order now on CD, digisleeve CD and limited edition audiophile vinyl.  A special stencil edition created by the band themselves is also available exclusively from the Earache Webstore.  Pre-order the album now in Europe at or in North America at

HEAD DOWN is also available to pre-order on iTunes at

RIVAL SONS have just announced a new European headlining tour.  See the band live at the following shows:

Sep. 21 - Brighton, UK - Concorde 2
Sep. 22 - Bristol, UK - Thekla
Sep. 23 - Nottingham, UK - Rescue Rooms
Sep. 24 - Sheffield, UK - Corporation
Sep. 26 - Newcastle, UK - Academy 2
Sep. 27 - Glasgow, UK - Garage
Sep. 28 - Manchester, UK - Ritz
Sep. 29 - Wolverhampton, UK - Wulfrun Hall
Oct. 01 - London, UK - Electric Ballroom
Oct. 02 - Antwerp, Belgium - Trix
Oct. 03 - Amsterdam, Netherlands - Melkweg
Oct. 04 - Cologne, Germany - Werkstatt
Oct. 05 - Berlin, Germany - Postbahnhof
Oct. 07 - Warsaw, Poland - Hydrozagadka
Oct. 08 - Vilnius, Lithuania - New York Club
Oct. 09 - Tallinn, Estonia - Rock Cafe
Oct. 11 - Helsinki, Finland - Club Circus
Oct. 12 - Tampere, Finland - Pakkahuone Club
Oct. 13 - Oulu, Finland - Club Teatria
Oct. 15 - Stockholm Sweden - Tyrol
Oct. 16 - Oslo, Norway - Rockefeller
Oct. 17 - Stavanger, Norway - Folken
Oct. 18 - Bergen, Norway - Hulen
Oct. 20 - Gothenburg, Sweden - Trädgår'n
Oct. 21 - Copenhagen, Denmark - Vega
Oct. 22 - Hamburg, Germany - Knust
Oct. 23 - Munich, Germany - 59:1
Oct. 24 - Vienna, Austria - B72
Oct. 26 - Bern, Switzerland - Bierhubeli
Oct. 27 - Milan, Italy - Magazzini Generali
Oct. 28 - Zurich, Switzerland - Plaza
Oct. 29 - Paris, France - Nouveau Casino

View the tour flyer at

Get more RIVAL SONS news and info at:

Official site -
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Phone: +44(0)207 240 5002

Phone: +1(818)380 0400 ext. 239

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